TMG Re-Launches BioTech-Now.com for Biotechnology Industry Organization

Washington, D.C. (March 23, 2010) – TMG (formerly The Magazine Group) demonstrates its trademark style of quality content and design with the re-launch of BioTech-Now.com for the Biotechnology Industry Organization (BIO).  The website and accompanying e-newsletter combine the association’s print and e-newsletters and the BioTech-Now website into a package that provides a richer, more interactive experience for BIO members and others interested in biotechnology to find the information they need.

BioTech-Now.com offers a user-friendly experience with a clean, stunning design and an organized categorization of content by subject matter including BIO Matters, Health, Food & Agriculture, Industrial and Business of Biotech. TMG helped create the content, navigation and advertising strategies to ensure that the audience remains engaged with BIO’s content and advertisers have key and strategic placements.

“BioTech-Now.com is a content-driven site with innovative design that most importantly will keep our members and other audiences informed about, engaged with and excited by biotechnology advances and BIO’s activities,” said Jeff Joseph, Vice President, Communications for BIO.  “From web strategy to design and editorial, TMG has proven to be an effective and valuable partner.”

About Biotechnology Industry Association:

BIO is the world's largest biotechnology organization, providing advocacy, business development and communications services for more than 1,200 members worldwide. BIO members are involved in the research and development of innovative healthcare, agricultural, industrial and environmental biotechnology products. Corporate members range from entrepreneurial companies developing a first product to Fortune 500 multinationals. It also represents state and regional biotech associations, service providers to the industry, and academic centers. The mission of BIO is to be the champion of biotechnology and the advocate for its member organizations - both large and small.

About TMG:

As the quality leader in custom media, TMG provides services to more than 50 corporations, associations and nonprofits. Its clients include corporations such as WebMD, Northwestern Mutual, Hilton and CDW; associations such as Consumer Electronics Association and the American Council of Engineering Companies; health organizations such as American Diabetes Association, Lupus Foundation of America and Cleveland Clinic; educational organizations such as American Association of Community Colleges and EDUCAUSE; and scholarly institutions such as the Brookings Institution and Aspen Institute. The firm has won more than 600 awards for its work.

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